Tag Archives: referral marketing

10 Sure Fire Ways to Use Your Expertise in 2013

Anyone who has worked with us has heard us repeat the the mantra “get known for your expertise!” over and over again. After all, it’s what’s between your ears (that is, your brain) that is chock full of business, law or accounting knowledge. It’s your job to figure out how to position your expertise with prospective clients.

Posted in Blog, Business Development, Develop Your Expertise, Make it Happen, Marketing Strategy, Position Yourself as a Leader, Promote Your Expertise, Publicity, Referral Marketing, Speaking | Tagged , , , , , , , , , , | Leave a comment

Your Reset Button for a Successful Selling Season

Before you mentally unplug from the chaos of the last few weeks, we suggest you take time to “hit your reset button” with your business development and marketing efforts. Conversations with clients are still fresh and hopefully you’ve uncovered additional ideas and opportunities for clients. More importantly, you can now kick start the selling season with prospects and referral sources.

Posted in Blog, Business Development, Marketing Plan Development, Marketing Strategy, Networking, Referral Marketing | Tagged , , , , , , , | Leave a comment