The wonderful folks at Hinge recently announced findings from their annual research study of online strategies for professional services firms. Part of the study identified 5 trends that will shape the future of professional services firms.
Launching a new website for your professional service firm requires planning and a bit of patience.
We are a society of ‘instant gratification’ – we want it now, and we want it perfect. That’s a great philosophy if you’re ordering a hamburger. Not a great model for building a website or building an online presence.
We recently reviewed over 150 accounting and law firm websites to find out what separates a good site from a GREAT site. Frankly, we had a hard time identifying firm websites that knocked our socks off, especially with smaller firms which obviously have fewer resources.